The South Australian Government and the State's food industry have launched a five-year plan designed to boost the industry's international competitiveness and growth. The Strategy sets out a vision for 'Food - beyond the expectations of consumers around the globe'.
It contains the following three key targets:
generate $16 billion in Gross Food Revenue by 2015
increase the food industry's contribution to South Australian's wellbeing
reduce the South Australian food industry's impact on the environment.
To remain internationally competitive, the industry must continue to meet consumer expectations by being sustainable, well managed and consumer driven. The Strategy is applicable to whole food value chain - starting from the consumer and working back through retail, distribution and processing to the producer.